I think we’ve officially reached the end of the summer. Since The Avengers kicked off May with, well, a vengeance, each week moviegoers have been treated to highly-promoted, highly-anticipated films. Even when there was a relative lull in the choices, it was due to a big blockbuster needing a little room to breath. Not so with this week, as last weekend’s primary choice, Expendables 2, had an underwhelming debut and looks destined for the 2012 also-ran scrap heap. Yet we have three movies with very low expectations coming out, which means, like I mentioned already, that autumn has arrived. The only one that should challenge Expendables 2 for top spot is Premium Rush, a fun-looking film with up-and-coming star Joseph Gordon-Levitt, who made a splash as Robin (oops, spoiler alert if you’re the one person who has yet to see TDKR) this summer. Gordon-Levitt has also had prominent roles in other recent big films, like Inception, 50/50, and the highly anticipated forthcoming Looper.
Most people will remember him from his first major TV role in 3rd Rock from the Sun, or his first shot at movie stardom in 10 Things I Hate About You, where, interestingly enough, he starred opposite Heath Ledger, who would later become The Dark Knight’s unforgettable nemesis, The Joker. But what you may not know is that Gordon-Levitt was actually a child star long before that, with spots in Family Ties (as seen here), Murder She Wrote, and Quantum Leap. A much more straight-laced actor than Ledger, he doesn’t yet have the star power to draw the kind of crowds that other actors could draw, so Premium Rush seems set to produce respectable yet uninspiring numbers this weekend.
The other two wide releases, Hit and Run and The Apparition, will likely bomb in theaters, particularly in the latter case since Apparition is only releasing into 810 theaters.
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Weekend Predictions by the Studio Wars Team
Matt
- Expendables 2: $18 Million
- Bourne Legacy: $11 Million
- ParaNorman: $9 Million
- The Campaign: $8 Million
- Premium Rush: $6 Million
Darius
- Expendables 2: $15 Million
- Premium Rush: $12 Million
- Bourne Legacy: $9 Million
- ParaNorman: $8 Million
- The Campaign: $7.5 Million
Ryan
- Expendables 2: $15 Million
- Premium Rush: $12 Million
- ParaNorman: $8 Million
- Bourne Legacy: $8 Million
- Timothy Green: $6 Million
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